The new year is a great time to reflect on your business practices and consider ways to improve on what you’ve been doing for the year ahead. Making new year’s resolutions for your business can also help you get out of the day-to-day and consider the big-picture of your business, and what you want 2022 to look like.
Here are 4 ways to kick off the new year fresh as a pharmacy:
1. Consider how you can improve your customer service
Now more than ever, online reviews can make or break your business, so 2022 is the perfect time to double down and ensure your customer service practices are top-notch. Make sure that your customer service standards are set in stone, and that each of your team members are all across these standards.
You might also want to think about how you can reward your regular customers, making sure you have a system to know the names and faces of your regulars, and potentially also setting up a loyalty program.
2. Understand your customer base
If you have a deep understanding of your customers and the most common purchases, you can stock your pharmacy accordingly, and ensure that you are always meeting the needs of your customers.
Understanding your customer base will also allow you to meet their needs with new products and services. For example, if you know that your customer base is primarily older people, you might consider a delivery service for prescriptions.
3. Get your team right
People are the heart and soul of your business, and you must have great people in your business who provide great service and create repeat customers. Your team members are a reflection of your brand, and they will make or break your pharmacy business.
You could also put your existing team members through training to ensure they thrive in their roles. Additionally, it’s important to make your team feel appreciated and heard and ensure you create a workplace where people want to be, promoting strong employee retention.
4. Get your tracking systems running smoothly
Tracking your metrics is one of the most important things you can do as a business to ensure that you know exactly what’s going on, and how you can improve. Your pharmacy software, be it FRED or Minfos, can help you track your metrics effectively, especially when managing the information correctly with your financial reporting software. From there, you can get a far clearer vision of where there may be some gaps that need to be filled, or issues with your general profitability.
If you are tracking your finances, a great accountant will be a must, ensuring you understand the money coming in and going out of your business. If you are looking for pharmacy accounting services in Australia, look no further than MSI Taylor. We have a team of experienced bookkeepers, EOFY Accountants, and pharmacy financial planners to help you make sure your pharmacy thrives in 2022.